PETER HATTER PHOTOGRAPHY
Peter is a friend, client and gifted photographer. His work is fashion focused with him traveling all over the country to capture the cutting edge of the catwalk (recently at London Fashion week). This made it extremely exciting when he asked me to create a new logo and identity that covered fashion and photography whilst remaining simple and striking. The idea was born out of the many monograms used in fashion, Fred Perry was a big influence here. I was obsessed with getting the P and H to sit together without losing either letter. I believe The final design ticks all the boxes for a successful logo, it works big and small, in black and white, with or without the logo type and most importantly it met the brief and delighted the client. from this me and peter have worked on multiple projects including business cards, portfolios and roll fold flyers for his events.
